Together
We Can Sell It Faster
Since home staging has become
mainstream, home sellers, builders and real estate agents are rapidly
catching up to the concept. But, \the big question has become "When
to Stage?"
Throughout
my years as a stager, I have turned many houses into homes for their new
owners. The reasons for staging are many and varied. Below, I have provided
the most common reasons a home needs to be staged
Get a Home Stager on Your Team
Here
is the timeline of benefits:
DURING
YOUR LISTING PRESENTATION
A Realtor or home builder who works with a home stager as part of their
team understands that home staging is a value added tool and a market
differentiator. Realtors educate your sellers on the value of home staging.
The listing presentation is the perfect time to do this.
BEFORE
A SHOWING
A staged home, when properly photographed and displayed on the Internet
will generate multiple showings. Research indicates as many as 80% of
potential buyers begin their search on line.
DURING
SHOWINGS
A staged home will show better than a non-staged home. The potential buyer
is provided a clear vision for each room. The home is "move-in-ready"
with no distractions.
AFTER
SHOWINGS
A staged home is remembered. Viewing home after home becomes tedious and
exhausting to buyers. The features of a staged home will stand out and
not be jumbled with all of the other homes potential buyers have seen.
THROUGHOUT THE LISTING PERIOD
A staged home commonly sells more quickly thereby reducing the number
of days on the market thereby reducing the out of pocket costs to Realtors
associated with their listings.
WHEN
THE OFFER COMES IN
A staged home often sells for a higher price. Buyers are willing to pay
more for a home that appears to be well maintained, tastefully arranged
and functions for their needs.
When is
the Best Time to Stage a Home?
Reasons
for staging are many and varied. Here are the most common..
| The
house is in disrepair |
Homebuyers
today do not want to spend their time fixing things – I have
a team of people who are capable of performing repairs in order to
overcome this objection made by potential purchasers |
| The
house is dirty and shows poorly |
Armed with
my cleaning checklist and a list of daily, weekly tidy up tips this
is an easy fix |
| Negative
curb appeal |
I have prepared
an easy to follow check list of items that must be addressed to improve
curb appeal |
| The
house is cluttered and uninviting |
This issue
is addressed by decluttering, one of the main principles of staging |
| The
house is empty |
With use of
rental furniture and my accessories that empty house can be seen as
a home |
| Furniture
and accessories are poorly placed |
Another principle
of home staging addresses flow and scale |
| The
house has been on the market for too long without an offer |
Something
is wrong – the Real Estate Agent and owner can’t keep
doing the same thing and expecting a different result |
| The
seller needs to sell as quickly as possible |
Statistics
show staged homes sell quicker and for more money |
